Press release
24 – 26 June 2021, these are ViniVex’s second edition dates.
The new dates of the 3D Virtual Wine and Spirits fair ViniVex, which will take place online at the end of June between 24th and 26th has been announced .
After the success obtained in the first edition of March, it has been decided to launch a second summer edition seeing as the traditional face-to-face fairs are still unable to take place. Digital is the present and the future and this innovate virtual mode will not just simply disappear once the pandemic is over. What we expect in the very near future is a mixed mode, both in person and/or virtual, to take over.
The first edition saw many excellent Italian wineries as protagonists but also a pavilion entirely dedicated to the artisans of Italian beer. The video tastings, carried out by master sommeliers of Fisar Milano Duomo official partner of the event, substituted the in-person tasting as well as the webinars about wine varieties, vines and European wine regions. Social media entertained and interested the public of the visitors, mostly made up of importers, buyers and enthusiasts.
For the June edition, the intention is to expand even further towards Europe, North America and Asia involving new collaborators and partners from those areas.The new format will include a selection of wineries whose products will be shipped to selected importers so that there will be an even better and more complete experience during the fair, when, by appointment, producers and buyers will share the tasting of the various wines together.
The close collaboration developed in the previous edition was consolidated and new ones have been formed for June 2021. Next to Fisar Milano Duomo association, also Le Donne del Vino Emilia-Romagna, Wino Communication, Guida Prosecco Vino in Vigna and ProVino will be partner of the event.